Trainerspotter first began as a side project between two friends, a kind of creative outlet for their love of vintage sneakers. This side project quickly evolved into a real brand and business as the demand for the product grew, not only in the UK but worldwide! Inspired by Trainerspotter heros known as Stever Prefontaine, Jeff Johnson, Rudi Dassler and Geoff Hollister, the brands initial idea was to tell storied behind sneaker culture that nobody had heard of.